Email Design
Arcadia.io
Goal: Drive engagement with Arcadia’s content (video series, webinars) and improve email list quality by re-engaging subscribers.
Action: Designed three targeted emails:
“The Schema”: Directed viewers to the full video series with a clear CTA.
“Vitals”: Simplified webinar details (date, time, sign-up) for easy registration.
Subscription Nurture Campaign: Created an interactive email to confirm subscriber interest, ensuring a more engaged and high-quality email list.
Outcome: Emails that boosted interaction with Arcadia’s content, encouraging video views, webinar registrations, and a cleaner, more responsive subscriber base.
The Schema Episode Release
Vitals Webinar Announcement
Subscription Nurture Campaign
Workpop
Goal: Support Workpop’s marketing campaigns with a reusable, conversion-focused email template.
Action: Designed a clean layout highlighting key features, using whitespace and visual hierarchy to separate CTAs from value propositions.
Outcome: A professional, reusable asset that clearly communicates Workpop’s offering and encourages recipients to learn more.
Introductory Email
CrowdTorch
Goal: Promote CrowdTorch’s custom website packages, including Squarespace migrations and admin dashboards.
Action: Designed an email with headings and visuals to highlight benefits—ease of use, full control, and seamless integration.
Outcome: A compelling email that makes it easy for clients to see the value and upgrade their web presence.
Custom Website Package Offer